Arab Advisors Group
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The rising Internet penetration levels in the MENA region are redefining and changing the dynamics of watching TV
Tuesday, September 22, 2015

A new report from the Arab Advisors Group and MediaGuru provides an in depth analysis of the state of television and the Internet convergence in 20 countries in the MENA region. The report found that the rising Internet penetration levels are changing the dynamics of watching TV.

 

A new report published by the Arab Advisors Group and MediaGuru analyzed the state of convergence in the MENA region and looked into the future of digital content in 20 countries: Algeria, Bahrain, Egypt, Iran, Iraq Kuwait, Jordan, Lebanon, Libya, Mauritania, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Sudan, Syria, Tunisia, the UAE and Yemen. The report revealed that among all the countries analyzed in the study, the GCC countries are the most ready countries for convergence. Followed by Lebanon and Jordan

 

While the region is not fully ready for convergence considering a number of countries do not have the infrastructure, governmental motivation and more importantly the viewers’ mentality to view their content online, 49% of FTA channels currently provide their content online, and the majority of pay-tv providers, for their part offer their content online, with some of these providers offering content available solely on the Internet.

A new report, “State of Convergence in MENA: How Broadcasters are Embracing the Internet was released by the Arab Advisors Group and Media Guru on September 10, 2015. This report can be purchased for only US$2,500. The 97-page report, which has 27 detailed exhibits, provides an analysis and comparison of the state of convergence in the countries of Algeria, Bahrain, Egypt, Iran, Iraq Kuwait, Jordan, Lebanon, Libya, Mauritania, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Sudan, Syria, Tunisia, the UAE and Yemen.

 

Please contact the Arab Advisors Group or Media Guru to get a copy of the report's Table of Contents.

 

“The Arab Advisors Group devised a Readiness for Convergence Index to analyze and assess the level of readiness for convergence in the MENA region taking into account multiple factors that affect or give an indication on the state of convergence for each country.” Mr. Zaid Ghaith, Arab Advisors Project Manager stated. 

 

“The report additionally looks at each of the 20 countries in the MENA region on an individual level assessing their readiness for convergence through the technological, media and governmental aspects.” Ms. Joud Hazineh, Arab Advisors Senior Research Analyst added.

 

The Arab Advisors Group’s team of analysts in the region has already produced over 4,200 reports on the Arab World’s communications, media and financial markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group’s (www.arabadvisors.com) Strategic Research Services (Media and Telecom).

To date, Arab Advisors Group has served over 750 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients. Some of our clients can be viewed on http://www.arabadvisors.com/clients.htm

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