Arab Advisors Group
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Saudi Arabia’s Internet users’ e-commerce spending on products and services reached US$ 4.3 billion in 2013
Thursday, March 20, 2014

A new Arab Advisors Group survey of Saudi Arabia's Internet users revealed that around 32% of the adult Internet users in the country buy products and pay for services online through e-commerce.

A new major survey of the Internet users in Saudi Arabia was conducted by the Arab Advisors Group between September 2013 and January 2014. The survey revealed that around 32% of adult Internet users in Saudi Arabia buy products and pay for services online. The Arab Advisors Group conservatively estimates the number of these e-commerce users to be around 3.7 million, which is around 12% of the total population in Saudi Arabia. These e-commerce users have spent an estimated US$ 4.3 billion on buying products and paying for services through e-commerce transactions in 2013. 

The survey report, "Saudi Arabia Internet Users & e-commerce Survey 2014was released on March 17, 2014 and provides the results of a major comprehensive online survey of Internet users in Saudi Arabia. The survey probed Internet and cellular usage patterns of Internet users in Saudi Arabia, in addition to online games,

e-commerce, online banking (e-banking) and e-government usage. The report has 74 pages and 86 exhibits.

Respondents were randomly called through randomly generated numbers. The survey results encompass answers from 749 respondents that passed rigorous quality control checks. Quality control was conducted by the Arab Advisors Group's team and included listening to a random sample of the call recordings for authenticity and double checking their answers on a selected list of questions. The survey yields a confidence level of 99% with a margin of error of less than 5%.

Please contact the Arab Advisors Group to get a copy of the report's Table of Contents.

Any investment in this report will count towards attending Arab Advisors' 11th Convergence Summit on June 2 & 3, 2014 at the Four Seasons Hotel in Amman. Telecom and Media operators can send up to 2 delegates to attend at no charge. Press members can also attend at no charge. More information on the summit can be viewed on

This survey report can be purchased from the Arab Advisors Group for only US$ 1,950 for subscribers to Arab Advisors Strategic Research Services. Non-Subscribers to Arab Advisors Groups Strategic Research Services can order the report for US$ 2,950.

"The survey revealed high adoption levels of mobile Internet; with 89.1% of Internet users reporting accessing the Internet through their mobile operators' networks. The survey also revealed high levels of adoption of video and audio streaming over the Internet, with 87.9% of Internet users reporting that they use these services." Ms. Hind Qweider, Arab Advisors Group Senior Research Analyst, noted.

The Arab Advisors Group survey questionnaire provides a focus on the following areas:

• General information on respondents and their households

• Internet usage

• Cellular services

• e-commerce

• Online banking (e-banking) services

• e-government services

The Arab Advisors Group's team of analysts in the region has already produced over 3,875 reportson the Arab World's communications, media and financial markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group's ( Strategic Research Services (Media and Telecom).

To date, Arab Advisors Group has served over 700 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients. Some of our clients can be viewed on



Special note to the editors: Kindly use Arab Advisors (not AAG) when abbreviating Arab Advisors Group. AAG is not a suitable abbreviation since it conflicts with the name of another company not related at all to Arab Advisors Group.


Arab Advisors Group's Arabic name is مجموعة المرشدين العرب  

Please include our name in English in brackets after the name in Arabic


Arab Advisors Group provides reliable research, analysis and forecasts of Arab communications, media, technology and financial markets.


Arab Advisors Group Strategic Research Services (Media and Telecoms) are annual subscriptions. The services cover Nineteen countries in the Arab World: Lebanon, Syria, Jordan, Palestine, Iraq, Egypt, Sudan, Saudi Arabia, Yemen, UAE, Kuwait, Qatar, Bahrain, Oman, Libya, Tunisia, Algeria, Morocco and Mauritania.


For more information, please contact the Arab Advisors Group

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