Arab Advisors Group
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30% of Egyptian adults play online games while 21.9% of Egyptian households have gaming consoles.
Sunday, October 13, 2013

A new comprehensive survey from the Arab Advisors Group probed the media consumption habits in Egypt. The survey provides insights into the broadcast and online media consumption habits in the country.
The Arab Advisors Group concluded a new survey of the Egyptian population (above 18 years of age) probing media adoption and usage. The survey revealed high popularity of news programs in Egypt; with 88.3% of respondents who watch TV reporting watching them. Movies and Arabic series followed, with 47.8% and 45.1% of respondents who watch TV watching them.
The Arab Advisors Group concluded a new major media survey in Egypt in September 2013. The survey report, Egypt Media Survey 2013, provides the results of a major comprehensive survey of media consumption habits in the country. The survey covers television, radio, Internet, online gaming and specialized gaming devices usage patterns. The survey report has 55 pages and 63 exhibits.
Please contact the Arab Advisors Group to get a copy of the report's Table of Contents.
Respondents were randomly called through randomly generated numbers. The gender, age group and governorate breakdown of the sample were pre-defined by the Arab Advisors Group according to the official demographics breakdown in Egypt. The survey results encompass answers from 749 respondents that passed rigorous quality control checks conducted by the Arab Advisors Group's team. The survey yields a confidence level of 99% with a margin of error of less than 5%.
This survey report can be purchased from the Arab Advisors Group for only US$ 1,950 for subscribers to Arab Advisors Groups Strategic Research Services. Non-Subscribers to Arab Advisors Groups Strategic Research Services can order the report for US$ 2,950.
Any investment in this report will count towards an annual Strategic Research Service subscription should the service be acquired within three months from purchasing the report, or could count towards attending Arab Advisors' 2nd Smart Handheld Summit 2013 on November 26 & 27, 2013 in Dubai - UAE.
Telecom and Media operators can send up to 2 delegates to attend at no charge. 
Press members can also attend at no charge. More information on The 2nd Smart Handheld Summit 2013 can be viewed on:
"The survey revealed that 30% of respondents who use the Internet reported playing games online" Ms. Hiba Rabadi, Arab Advisors Senior Research Analyst commented. "21.9% of respondents reported owning specialized gaming devices at their homes" Ms. Rabadi added.
The Arab Advisors Group divided the survey questionnaire into seven main sections as follows:
•         General information on respondents
•         TV watching habits
•         Pay TV
•         Radio listening habits
•         Internet usage
•         Online gaming
•         Gaming consoles
The Arab Advisors Group's team of analysts in the region has produced close to 3,705 reports on the Arab World's communications and media markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group's ( Strategic Research Services (Media and Telecom).
To date, Arab Advisors Group has served over 690 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients. Some of our clients can be viewed on
Special note to the editors: Kindly use Arab Advisors (not AAG) when abbreviating Arab Advisors Group. AAG is not a suitable abbreviation since it conflicts with the name of another company not related at all to Arab Advisors Group.
Arab Advisors Group's Arabic name is مجموعة المرشدين العرب  
Please include our name in English in brackets after the name in Arabic
Arab Advisors Group provides reliable research, analysis and forecasts of Arab communications, media, technology and financial markets.
Arab Advisors Group Strategic Research Services (Media and Telecoms) are annual subscriptions. The services cover nineteen countries in the Arab World: Lebanon, Syria, Jordan, Palestine, Iraq, Egypt, Sudan, Saudi Arabia, Yemen, UAE, Kuwait, Qatar, Bahrain, Oman, Libya, Tunisia, Algeria, Morocco and Mauritania.
For more information, please contact the Arab Advisors Group offices.

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