Arab Advisors Group
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Jordan Internet users and e-commerce survey 2010

A new Arab Advisors' survey of Jordan's Internet users revealed that over 15% of Internet users in the country are also e-commerce users.

A new major survey of the Internet users in Jordan was concluded by the Arab Advisors Group in August 2010. The survey revealed that 15.4% of Internet users in Jordanare e-commerce users. The Arab Advisors Group conservatively estimates the number of Jordan Internet users who use e-commerce to be more than 181,000 which is around 3.0% of the total population in Jordan. These e-commerce users have spent an estimated US$ 192 million in e-commerce transactions (buying products, paying for services and paying bills online) in the past 12 months.

The survey also revealed that out of the respondents who have an ADSL connection at home, 13.5% share it with their neighbors. Moreover, the survey revealed that WiMAX operators had a 14.3% share of residential broadband Internet accounts in the country, up from 9.6% in October 2008. The survey also revealed that respondents who have a WiMAX connection at home choose higher Internet speeds than those who have an ADSL connection at home.

The survey report, "Jordan Internet users and e-commerce survey 2010" was released on September 14, 2010 and provides the results of a major comprehensive online survey of Internet users in Jordan.The survey probed the patterns and trends of Internet use inJordan including, online and video gaming, mobile Internet, e-commerce, online banking (e-banking) and e-government. The report "Jordan Internet users and e-commerce survey 2010" has 88 pages and 102 exhibits.

Respondents were randomly targeted by receiving an email shot in their inbox utilizing multiple reputable mailing-list operators in Jordan. Moreover, leaflets were distributed randomly in some schools and universities. The survey results encompass answers from 1,021 respondents that passed rigorous quality control checks. Quality control was conducted by Arab Advisors Group's team and included checking email addresses for authenticity and built-in question redundancy to filter out non-serious respondents. The survey was conducted on the general Internet population, including both genders and allage groups across Jordan. The online survey yields a confidence level of 99% with a margin of error ofless than 4%.

This survey report can be purchased from the Arab Advisors Group for only US$ 1,750 for subscribers to Arab Advisors Strategic Research Services. Non-Subscribers to Arab Advisors Groups Strategic Research Services can order the report for US$ 2,250.

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Price: $2,250
Monday, September 13, 2010
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