Kuwait Cellular Users Survey 2007

Between August and September 2007, the Arab Advisors Group conducted a major comprehensive survey of Kuwait’s cellular users. Arab Advisors Group’s major analytical survey of Kuwait’s main governorates’ population was scientifically done. The survey involved face-to-face interviews with 605 respondents from different households, selected randomly in a manner proportionate to the estimated population size of these areas. Respondents were 15 years old and above, and were cellular service users. This random survey is of current GSM users in Kuwait, yet may as well be of the total population of the country given the high GSM penetration in the country: Kuwait’s GSM penetration stood at 82.0% by end of H1 2007 according to reported figures from the two operators serving the market, MTC and Wataniya. This survey provides deep insights into the telecom usage patterns in Kuwait. The random survey has a 99% confidence level with a less than 6% margin of error. Arab Advisors Group divided the survey questionnaire into main sections Telecommunications and Media. The sections provided a balanced focus on collecting data. The major survey probed each household’s telecom and media consumption habits and patterns related to Cellular, Internet, Fixed Telephony, VAS, Handsets, e-commerce, Satellite TV, Terrestrial TV and Radio. Respondents lived in Kuwait the Capital, Hawalli, Al Jahra, Al Ahmadi, Al Farwaniyah, and Mubarak Al Kabeer. The survey provided statistical analysis of the results and insightful detailed cross tabulations.