77% of Internet users in Iraq have a Facebook account.

July 29th, 2013

A new comprehensive survey from the Arab Advisors Group probed the media consumption habits in Iraq. The survey provides insights into the broadcast and online media consumption habits in the country. 

The Arab Advisors Group concluded a ground breaking survey of the Iraqi population (above 18 years of age) probing media adoption and usage. The survey revealed that that news, reality shows and Arabic series are the most popular types of TV programs watched in the country. The survey also revealed that the vast majority of respondents who watch TV prefer to watch it in Arabic. 

The Arab Advisors Group concluded a new major media survey in Iraq in July 2013. The survey report, Iraq Media Survey 2013, provides the results of a major comprehensive survey of media consumption habits in the country. The survey covers television, radio, Internet, online gaming and specialized gaming devices usage patterns. The survey report has 57 pages and 55 exhibits.

Please contact the Arab Advisors Group to get a copy of the report's Table of Contents.

Respondents were randomly called through randomly generated numbers. The age group and governorate breakdown of the sample were pre-defined by the Arab Advisors Group according to the official demographics breakdown in Iraq. The survey results encompass answers from 741 respondents that passed rigorous quality control checks conducted by the Arab Advisors Group's team. The survey yields a confidence level of 99% with a margin of error of less than 5%.

This survey report can be purchased from the Arab Advisors Group for only US$ 1,950 for subscribers to Arab Advisors Groups Strategic Research Services. Non-Subscribers to Arab Advisors Groups Strategic Research Services can order the report for US$ 2,950.

Any investment in this report will count towards an annual Strategic Research Service subscription should the service be acquired within three months from purchasing the report, or could count towards attending Arab Advisors' 2nd Smart Handheld Summit 2013 on November 26 & 27, 2013 in Dubai - UAE. Telecom and Media operators can send up to 2 delegates to attend at no charge. Press members can also attend at no charge. More information on The 2nd Smart Handheld Summit 2013 can be viewed on: http://www.arabadvisors.com/SmartHandheld/schedule.htm

"The survey revealed that around 59% of respondents who watch satellite TV reported watching reality TV shows. Arab Idol was the most watched reality show, with a full half of Iraqi satellite TV viewers reporting watching it." Ms. Danya Nusseir, Arab Advisors Research Manager, commented. "On the social media front, the survey also revealed high levels of adoption of social media in the country; with 77.9% of survey respondents who use the Internet reported having an account on one or more social media platform." Ms. Nusseir added. 

The Arab Advisors Group divided the survey questionnaire into seven main sections as follows:

•         General information on respondents

•         TV watching habits

•         Pay TV

•         Radio listening habits

•         Internet usage

•         Online gaming

•         Gaming consoles

The Arab Advisors Group's team of analysts in the region has produced close to 3,635 reports on the Arab World's communications and media markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group's (www.arabadvisors.com) Strategic Research Services (Media and Telecom).

To date, Arab Advisors Group has served over 685 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients. Some of our clients can be viewed on http://www.arabadvisors.com/clients.htm

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Special note to the editors: Kindly use Arab Advisors (not AAG) when abbreviating Arab Advisors Group. AAG is not a suitable abbreviation since it conflicts with the name of another company not related at all to Arab Advisors Group.

Arab Advisors Group's Arabic name is مجموعة المرشدين العرب  

Please include our name in English in brackets after the name in Arabic

                                                                                                                       

Arab Advisors Group provides reliable research, analysis and forecasts of Arab communications, media, technology and financial markets.

Arab Advisors Group Strategic Research Services (Media and Telecoms) are annual subscriptions. The services cover nineteen countries in the Arab World: Lebanon, Syria, Jordan, Palestine, Iraq, Egypt, Sudan, Saudi Arabia, Yemen, UAE, Kuwait, Qatar, Bahrain, Oman, Libya, Tunisia, Algeria, Morocco and Mauritania.

For more information, please contact the Arab Advisors Group offices. www.arabadvisors.com