More than a third of Internet users in Egypt have pay TV in their houses.

June 24th, 2010

A new Arab Advisors Group’s survey provides detailedresults of pay TV usage patterns and habits amongst Internet users in Egypt. Thesurvey revealed that signal sharing is widespread.


The report is based on themajor online survey of Arab Advisors Group: "Egypt Internet users ande-commerce survey 2010". The survey revealed that 37.2% of Internetusers in Egyptreported having pay TV in their houses.

 

A new report "A Survey Based Report on Pay TV ConsumptionPatterns in Egypt" was released on June 10, 2010. This reportcan be purchased from the Arab Advisors Group for only US$ 950. The 39-pagereport, which has 35 exhibits, provides detailed results of pay TV usagepatterns and habits of Internet users in Egypt. The survey covers pay TV availability, pay TV subscription and satellitereceivers that can be connected to the Internet (such as Dream Box) usage. Please contact us to get acopy of the survey questions and the report’s table of contents.  The Arab Advisors Group now avails a secureonline payment option for purchasing its reports. 


Any investment in thisreport will count towards an annual Strategic Research Service subscription– Media should the service be acquired within three months from purchasingthe report.


Respondents were randomlytargeted by receiving an email shot in their inbox to ask them to fill in thesurvey, or through an online banner. Both methods took place in cooperationwith Egypt'smajor ISP, TE Data. The survey results encompass answers from 1,321respondents that passed rigorous quality control checks. Quality control wasconducted by Arab Advisors Group’s team and included checking email addressesfor authenticity and built-in question redundancy to filter out non-seriousrespondents. The survey was conducted on the general Internet population,including both genders and all age groups across Egypt. The online survey yields aconfidence level of 99% with a margin of error of less than 4%.

 

"12.8% ofrespondents, who have pay TV, share their pay TV subscription with theirneighbors. 61.9% of those who share a pay TV subscription with theirneighbors, share it with more than 3 households" Ms. NouraAbdulhadi, Arab Advisors Senior Research Analyst commented.


The report provides abalanced focus on the following areas:

 

  • Pay TV availability
  • Pay TV subscription
  • Satellite receivers that can be connected to the Internet (such as Dream Box) usage


The Arab Advisors Group’s team of analysts in the region has produced over 1,920 reports on the Arab World’s communications, media and financialmarkets. The reports can be purchased individually or received throughan annual subscription to Arab Advisors Group’s (www.arabadvisors.com) Strategic ResearchServices (Media and Telecom). To date, Arab Advisors Group has served close to 600global and regional companies by providing reliable research analysis andforecasts of Arab communications markets. Some of our clients can be viewed on http://www.arabadvisors.com/clients.htm