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regional GSM boom has produced different effects on the region’s
payphone markets.
The payphones market is stagnating in some Arab
markets but is still growing in others. The GSM boom was disastrous
for the payphone market in Jordan, for example, but was a major
boon for the payphone market in Morocco. Arab Advisors Group’s
research shows that Morocco has the highest number of installed
payphones in the examined countries while the UAE has the highest
payphone penetration.
March 23,2004
The advent of mobile phones has significantly
reduced the popularity of payphones. Moreover, fixed line prepaid
cards substitute the need for installing payphones. In Jordan, for
example, the two payphone service companies, namely ALO and JPP,
have shut down, while in Bahrain the payphones service is struggling.
Egypt and Morocco, however, remain viable markets for payphone services.
As for Saudi, the influx of millions of pilgrims every year makes
for an ideal context for payphone services in the Kingdom. In addition,
the service seems to still have its client base in Algeria, Tunisia
and Syria. In Syria a project for installing 8,000 new payphones
is scheduled for 2005, but no offers have been submitted for the
tender yet. As for Algeria, card-based payphones have been a recent
addition to the market.
A new report, "Is the payphone market in the MENA region becoming
as an unattractive as the struggling paging market?" was released
to Arab Advisors Group (www.arabadvisors.com) Strategic Research
Service subscribers on March 23, 2004. The 5-page report covers
and analyzes the payphone markets in the ten Arab countries of Morocco,
Saudi Arabia, Egypt, Tunisia, UAE, Syria, Algeria, Bahrain, Qatar
and Jordan.
This report can be purchased from Arab Advisors Group for only
US$ 150. Any investment in this report will count towards a Strategic
Research Service subscription should the service be acquired within
three months from purchasing the report.
Purchasing the report will also count towards attending the Arab
Advisors Group’s Media and Telecommunications Convergence
Conference in June 2004 in Amman. http://www.arabadvisors.com/Convergence2004/schedule.htm
"Morocco is the Arab World's leading payphone market, size
and usage wise. The country is followed by Saudi Arabia, Egypt,
Tunisia, UAE, Syria, Algeria, Bahrain and Qatar." Serene Zawaydeh,
Arab Advisors Group's senior research analyst, said "On the
other extreme, lies Jordan, which has seen its two private payphone
operators close down and currently has no payphone service to speak
of." Ms. Zawaydeh added.
"Morocco’s installed payphones base constitute 7.5%
of mainlines. This high percentage of total mainlines is indicative
of why the mainline service in Morocco has declined over the past
years: Many Moroccans choose to receive calls on prepaid mobiles,
and make calls using the neighborhood’s payphone booths."
Ms. Zawaydeh explained. "The UAE has the highest payphones
penetration rate (0.76%) amongst the listed countries, and its payphones
constituted 2.7% of total mainlines" she concluded.
The Arab Advisors Group's team of analysts in the region has already
produced close to 240 reports on the Arab World’s communications
and media markets. The reports can be purchased individually or
received through an annual subscription to Arab Advisors Group’s
(www.arabadvisors.com) Strategic Research Services (Media and Telecom).
To date, Arab Advisors Group has served more than 130 global and
regional companies by providing reliable research analysis and forecasts
of Arab communications markets to these clients.
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