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Competition Dynamics in Kuwait's GSM market:
MTC strengthens its small lead in 2003.
April 18, 2004
MTC-Vodafone maintained its postpaid edge in 2003,
while Wataniya remains a predominantly prepaid service provider.
With the Kuwaiti market approaching saturation, the two operators
have expanded their operations outside Kuwait, establishing themselves
as strong regional operators. MTC reversed the 2002 results in 2003
and grabbed 57% of total market additions in 2003. This has moved
its market share from 53% in 2002 to 54% in 2003.
There are 1.7 million mobile subscribers in Kuwait translating
into a penetration rate of 74%. The high penetration is the healthy
result of the duopoly competition between Kuwait's two mobile operators,
MTC-Vodafone and Wataniya Telecom. As the competition for market
dominance in Kuwait continues, and with the cellular market nearing
saturation, the operators have been scrambling to achieve the technological
edge to win over customers. Kuwaiti mobile users already enjoy services
such as online bill payment, GPRS services that offer downloads
of music and games, and MMS services.
A new report, "Kuwait's MTC-Vodafone and Wataniya: MTC strengthens
its small lead in 2003." was released to Arab Advisors Group
(www.arabadvisors.com) Strategic Research Service subscribers on
April 14, 2004. The 5-page report has 7 detailed exhibits and fully
analyzes the market share and ARPU dynamics of Kuwait's two GSM
operators.
This report can be purchased from Arab Advisors Group for only
US$ 250. Any investment in this report will count towards a Strategic
Research Service subscription should the service be acquired within
three months from purchasing the report.
Purchasing the report will also count towards attending the Arab
Advisors Group’s Media and Telecommunications Convergence
Conference in June 2004 in Amman. http://www.arabadvisors.com/Convergence2004/schedule.htm
"Kuwait remains a predominantly prepaid market, with prepaid
subscribers constituting almost 80% of cellular users. Wataniya
holds the edge in the prepaid market, with a 53% market share. MTC-Vodafone
holds a dominant 81% of the postpaid market share." Yaman Al
Jundi, Arab Advisors Group's research analyst wrote in the report.
"The mobile market grew by 30% in 2003. MTC-Vodafone lost postpaid
subscribers for the third straight year, recording a 4% drop in
2003. Wataniya recorded an impressive 90% growth in postpaid subscribers,
but its overall postpaid subscriber base stands at only a quarter
of MTC-Vodafone's postpaid subscribers base." Mr. Al Jundi
added.
The Arab Advisors Group believes the Kuwaiti mobile market to be
the model for healthy competition in the Gulf region. The cellular
penetration in Kuwait jumped from 28% in 2000 to reach an impressive
74% in 2003. The result of the competition has been a race to offer
improved value-added services and technologies, which ultimately
will benefit the individual mobile user, as well as the operators
themselves, since these services will surely enhance revenues and
profits.
The Arab Advisors Group's team of analysts in the region has already
produced more than 250 reports on the Arab World's communications
and media markets. The reports can be purchased individually or
received through an annual subscription to Arab Advisors Group’s
(www.arabadvisors.com) Strategic Research Services (Media and Telecom).
To date, Arab Advisors Group has served more than 130 global and
regional companies by providing reliable research analysis and forecasts
of Arab communications markets to these clients.
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