A majority of Satellite TV channels have a presence on the Internet: Yet a few have a clear online strategy for revenue generation.

August 15, 2006

Arab Advisors Group research shows that 141 satellite channels have a corresponding website or portal.

As of April 2006, 205 satellite channels were broadcasting on Arabsat and Nilesat satellite systems. 66.8% of these satellite channels have an online presence namely a website or a portal tied to the channel.

A new report, “The Online Presence of FTA Satellite Channels in the Arab World” was released to the Arab Advisors Group’s Media Strategic Research Service subscribers on May 17, 2006. This report can be purchased from the Arab Advisors Group for only US$ 950. The 23-page report, which has 18 detailed exhibits, analyzes types of FTA satellite channels’ online presence. This report also highlights the features that enhance a channel’s online presence for every program type. The final section discusses how corresponding websites and portals generate additional revenue for satellite channels.

Any investment in this report will count towards an annual Strategic Research Service subscription should the service be acquired within three months from purchasing the report.

Please contact the Arab Advisors Group to get a copy of the report’s Table of Contents.

“What distinguishes a channel’s corresponding portal from a website is the level of integration between the FTA satellite channel and the accessibility of the channel’s content and services online.” Explained Ms. Lina Juma, Arab Advisors Research Analyst. “Arab Advisors Group’s analysis shows that a majority of channels with an online presence have an enhanced presence. Having said that, many satellite channels with basic online presence demonstrate plans to enhance their services”.

The Arab Advisors Group’s team of analysts in the region has produced close to 630 reports on the Arab World’s communications and media markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group’s (www.arabadvisors.com) Strategic Research Services (Media and Telecom). To date, Arab Advisors Group has served over to 385 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients.